GUEST COLUMN, Kalee Olson, Center for Rural Affairs
Farmers markets are in full swing this summer, bringing fresh food to communities. These markets, along with food hubs and other local food businesses, play an important role in rural economies. However, connecting with new consumers isn’t always easy for producers. The Local Agriculture Market Program (LAMP) can help.
Administered by the U.S. Department of Agriculture (USDA), LAMP was created in the 2018 farm bill to strengthen local and regional food systems. It combines several USDA programs that help farmers and food businesses grow their operations and reach new markets. These include the Farmers Market and Local Food Promotion Program (FMLFPP) and the Value-Added Producer Grant (VAPG) Program.
FMLFPP includes two sub-programs. The Farmers Market Promotion Program helps start and improve direct-to-consumer outlets like farmers markets, community supported agriculture, and roadside stands. The Local Food Promotion Program supports food hubs, distributors, and other businesses that move locally produced food from farms to buyers such as schools, grocery stores, and restaurants. For both programs, grant funds are awarded to organizations who then provide education and technical assistance to producers and food businesses.
VAPG helps agricultural producers expand their businesses through value-added products and services by awarding grants directly to farmers and ranchers. Funding can be used to generate new products and create or expand marketing opportunities that help producers generate additional income.
Programs like LAMP are key to building a food system that works for farmers and consumers alike. Over time, these projects increase income for small and mid-sized farms, improve access to healthy food, and support job growth in rural areas. As markets grow and communities look for more local food options, continued congressional investment in programs like LAMP will remain essential.
To learn more about the program and associated funding opportunities, visit ams.usda.gov/services/grants/lamp.
Established in 1973, the Center for Rural Affairs is a private, nonprofit organization working to strengthen small businesses, family farms and ranches, and rural communities through action oriented programs addressing social, economic, and environmental issues.